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Health
Brand Partner: Sidecar Health
Story: Breaking down racial disparities in heart health
Earned Media
301 media pickups
Authority
60% of links have a DR of 50+
Sports
Brand Partner: Curated
Story: Top Winter Olympics Ski moments
Earned Media
193 media pickups
Authority
78% of links have a DR of 50+
Notable Coverage
MSN, The Buffalo News,
St. Louis Post Dispatch
Real Estate
Brand Partner: ZeroDown
Story: 1 in 4 Home Offers Are Now Cash - Here's What That Means for the Average Homebuyer
Earned Media
307 media pickups
Authority
60% of links have a DR of 50+
Notable Coverage
Times Union, SeattlePI
Business
Brand Partner: Pyn
Story: 10 aspects of remote work employers and employees disagree on
Earned Media
183 media pickups
Authority
80% of links have a DR of 50+
Notable Coverage
Chicago Tribune, New York Daily News,
Baltimore Sun
Education
Brand Partner: HeyTutor
Story: Classroom test scores were already dropping in early 2020-then the pandemic happened
Earned Media
314 media pickups
Authority
60% of links have a DR of 50+
Notable Coverage
Madison.com, Newsbreak,
Richmond Times-Dispatch
Personal Finance
Brand Partner: GoHenry
Story: How Saving When you're Young Impacts Your Overall Wealth
Earned Media
318 media pickups
Authority
60% of links have a DR of 50+
Notable Coverage
Magnolia State Live, The Post Star
Technology
Brand Partner: EWR Digital
Story: Web3 Is coming - here's what you should know
Earned Media
309 media pickups
Authority
60% of links have a DR of 50+
Notable Coverage
Omaha World-Herald, Tuscon.com, Chron
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Travel
Brand Partner: Bounce
Story: 10 Trips for Traveling With a Large Group
Earned Media
182 media pickups
Authority
80% of links have a DR of 50+
Notable Coverage
SFGate, San Antonio Express-News,
Tulsa World
Scaling Earned Links
StudySoup wanted to scale up their link earning efforts in a way that wasn't spammy or low-quality. They knew that creating valuable content readers and publishers would respect would mean not only top-tier links but brand authority, as well, and both were critical to their organic growth.
Measurable Results
Not only did our stories drive thousands of media pickups, but each story earned an average of 25 unique links as our publisher network continues to grow and diversify.
By building so many authority signals to their domain, we've helped StudySoup rank for thousands of new keywords on Page 1 and secure 200+ more results in Positions 1-3.
3 Business Benefits of a Top-of-the-Funnel Media Mention
When people think about digital PR and earned media, they often think about press releases and other hard-earned, explicit references about a company or its product/service. But many marketing and PR programs stop there and miss out on the countless benefits of more organic news placements, often referred to as "top-of-the-funnel” media mentions.
Ready to make the front page?
