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SaaS Case Study

Discover how we increased Pyn's organic traffic by 168%

Upward arrows indicating increased media pickups

1,675

Media pickups
Verified ribbon validating domain rating of pickups

57

Average domain rating of pickups
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$23

Effective cost per pickup

"Working with Stacker Studio has been a great experience. Our account manager is always responsive and supportive, and we get stories we're proud to publish, not clickbait or backlink fodder. We continue to be impressed with the results in building our domain authority, and Stacker was an easy 'yes' to renew when it came time to budget planning."

Alexis Croswell
Director of Content and Brand

Pyn Screen Shot
Orlando Sentinel The Baltimore Sun Daily News Chicago Tribune Sun Sentinel
77 Percent Increase In Referring Domains

A Desire to Scale

Pyn wanted to quickly grow their company, but they recognized it would take significant internal resources to invest in content generation, PR, and off-site SEO. They sought out a partner who could help them scale their link- and authority-earning efforts without costing a fortune.

72 Percent Of Earned Links Have a DR or 50

Measurable Results

When our engagement started, our team jumped at the opportunity to create data-driven stories about topics important to employees, including workplace benefits and remote work. As a result, we earned 1,600+ media placements for only 6 stories, meaning each story earned an average of 279 links.

Explore our latest industry insights.

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Blog

3 Business Benefits of a Top-of-the-Funnel Media Mention

When people think about digital PR and earned media, they often think about press releases and other hard-earned, explicit references about a company or its product/service. But many marketing and PR programs stop there and miss out on the countless benefits of more organic news placements, often referred to as "top-of-the-funnel” media mentions.

77%
Increase in referring domains

A Desire to Scale

Pyn wanted to quickly grow their company, but they recognized it would take significant internal resources to invest in content generation, PR, and off-site SEO. They sought out a partner who could help them scale their link- and authority-earning efforts without costing a fortune.

72%
Of earned linkshave a DR of 50+

Measurable Results

When our engagement started, our team jumped at the opportunity to create data-driven stories about topics important to employees, including workplace benefits and remote work. As a result, we earned 1,600+ media placements for only 6 stories, meaning each story earned an average of 279 links.

After completing a 6-story package, Pyn experienced incredible organic growth, seeing their traffic increase by 168%.

SaaS Case Study Graph Showing Average Organic Traffic Growth

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